Keep your Page Description less then 160 Characters
In the previous Post about why should you keep your titles small I had talked about ideal title length, In this post, I will be talking about ideal length of description meta tag.
Since Google only shows 160 characters of the description in its results, you may like to restrict your description to only 160 [...]
Keep your titles Small
I am a great believer in 1 keypharse, 1 Page philosophy as this is the best way of building search engine friendly pages and to avoid keyword cannibalization which is caused due to excessive usage of keywords in the page.
Here are 3 Reasons why you should keep your titles small -
If you enjoyed this [...]
Should you Use Extensions in URLs ?
I personally have not seen difference in using extensions or not using extensions having any kind of good/bad seo effect on any site but here are some of the pointers which may help you to decide whether using extensions like .html, .htm, .php makes a difference or not for the site rankings.
Personally I like to [...]
Avoid using excessive H2 Tags, Your site may get Penalized
This is something which I saw on a Clients website that using excessive H2 Tags can get the site to be penalized, specially if the site is very new (less then 3 months).
I have said this in the past as well as Old sites get away easily with keyword stuffing and Hx tags spamming [...]
Demystifying Robots Meta Tags
If you have ever used squidoo, when you publish lenses with poor content, they are put under WIP (work in progress) and a Page like this gets shown.
Now there are thousands of squidoo lenses which shows this page as lot of people just want to reserve the url planning to add the content later.
If you [...]
Why you should write your own Articles
In one of my previous article on why sites built on adsense fails I had covered a point about spending way too much money on article writers.
Now in this post, let me elaborate that point. I personally feels that its always better to write your own articles rather than paying $4 for a 400 [...]
Underscore Vs Hyphen Which is Better in url ?
This Question of Underscore or hyphen which is better often pops up in. Now till 2005-06 it was very much official (confirmed by matt cutts in this post) that hyphens are better than using underscores as they are the real word separators and underscores are often ignored and are not considered as word separators, meaning [...]